Since the turn of the millennium, the growth and capabilities of technology have been expanding at exponential rates and today we often turn to our mobile smartphone in order to complete a multitude of tasks, much more complex than the simple phone call.
The rise of the mobile application allows us to quickly solve some of life’s everyday issues in an efficient manner such as ordering your weekly grocery shop, sourcing train timetables and increasingly solving travel and holiday-based issues such as booking a taxi.
However, the travel industry has been utilising mobile applications for much more deeper and meaningful functions in the eyes of the traveller.
Kicking off in March this year, the so-called Africa App Quest began – a competition designed for African developers to produce the most valuable and beneficial travel app, compatible for iOS, Android and Windows Phone formats, that would add something substantial in terms of increasing travel across the continent.
With a deadline of just five months and US$10,000 in prize money at stake, over 70 entries took part but the app that came out on top was Wild Africa Live – a live game sighting map allowing travellers to share their glimpses of African wildlife in a social sense.
Announced as the victor in the 2013 E-Tourism Summit, based in Cape Town, Wild Africa Live were delighted to have won and Rob Maclean, managing director of Satpack Travel – Wild Africa Live’s developing body said “We created Africa Live as we saw a strong need in the marketplace for a platform for people to share their wildlife sightings instantly.”
Certainly appealing to those embarking on holidays to South Africa on safari, Wild Africa Live is just one of many applications that can supplement your Rainbow Nation adventure.
go! Travel South Africa – Available on Google Play and flagging over 25,000 points of interest across SA on an interactive map, there are also over 50 suggested itineraries covering SA’s nine provinces so you can plan your South Africa holidays accordingly.
Photosynth – For those without an iPhone, Photosynth allows travellers to take panoramic 360 degree shots as well as 3D snaps, perfect for a country as idyllic as South Africa, what with Table Mountain and the Garden Route.
TomTom Southern Africa – If you’re renting a car and plan to hit the open road, throw away the tired old map and download TomTom Southern Africa for your smartphone – a comprehensive digital GPS system providing the fastest routes, street names, mileage, travel times and more!