South Africa announces incubator to nurture tourism

In an effort to encourage the growth of emerging enterprises and business startups for the development of the tourism industry, the South African government announced last Friday the launch of the Tourism Enterprise Development Incubator.

“This business incubator model is a vibrant tool for nurturing innovative ventures regarding economic development and job creation as critical components of entrepreneurial infrastructure,” said Member of the Executive Council (MEC) for Tourism Desbo Mohono at the launch at the Mphebatho Cultural Museum in Pilanesberg.

The incubator will nurture the success of operational Small Micro and Medium Enterprises (SMEEs) that are affiliated with a local tourism association. Taking full advantage of the possibilities of developing technologies, the program’s fully virtual model allows businesses to benefit from the full services and tools of an incubator without the hindrances of relocating or travel.

“This incubator is not just about tourism; it has many other elements across the tourism value chain. Incubatees need to interact and link up with other programmes in other sectors,” said Kgosi Nyalala Pilane of the Bakgatla tribe as he stressed that the new program can raise up other South African industries in the wake of its success.

MEC Mohono added, “It is going to assist growth of emerging and small start-up business enterprises into financially and operationally independent business ultimately.”

Tourism Minister Derek Hanekom praised the program’s potential at the launch, stating, “Of critical importance, the success of our programmes is dependent on quality leadership as well as a stable and willing community that is hungry for success, which will create opportunities for our people. I am glad to say that this is one such community.”

If this project achieves the success it looks set to deliver, you can look forward to even more exciting elements to your South African holiday!