Tourist bodies are working hard to offer something new and interesting to people on Kenya holidays, according to local media.
The Lake Victoria Tourism Association (LVTA) said this week that its tourism partners from the region are shifting away from the traditional image of a Kenyan holiday to add some variety for visitors, reports Daily Nation.
"Most products here that can boost revenue from tourism are drawn from the culture of the people and the natural sites. Now we want to introduce new kinds of products to market them," LVTA secretary general Norbert Otieno told the publication.
A bush dinner party to be held at the Kisumu Impala Park on February 11th is part of a series of new events kicking off the strategy.
The idea is to package a host of activities and experiences into one event, giving holidaymakers a unique take on the culture and sites on offer.
Kisumu International Airport is also expected to open up the region to international visitors after its recent expansion.
Opened by president Mwai Kibaki earlier this month, the new hub is expected to drive investment in the region and attract more tourists.
"The largest type of passenger and cargo aircraft will now be able to land at this airport," he said, indicating that international airlines could soon be using the facility.